More than 30,000 people signed up for ESPN's new online poker website within in a few days of its launch, reflecting surging consumer interest in the game.
The sports media company launched its free online poker game last week as part of its multimedia effort to capitalise on a trend spurred by TV programmes such as the World Poker Tour and the World Series of Poker, which airs on ESPN's cable television network.
By Amy Yee in New York
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment